Over the past few months I have been giving retail stores I sell to
copies of TAG, and flyers, and tried to get them to sign up some new
members for us. The response has been, as we are well aware,
underwhelming. I've sat down and chatted with a few of the guys I know
best, and they have all had the same reaction. The magazine is very nice
and well done, but the articles are too technical. They a in a tank
with fish. Sotat's what I'm doing. Thweir comments are pretty well
justified, and I think we need to decide if we do want to go after the
newbies out there or keep concentrating on the advanced plantkeepers.
I throw this out for any discussion that might preove fruitful.
David
Be kind to the Earth -- it is the only planet that we KNOW has chocolate.
David Lass --Northeast Field Manager
NexPet -- A Group for Independent Pet Retailers
781.581.1788
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