Re: [AGA-mcm] [AGA-conheads] TFH Ad

[" Mike Hellweg" <mhellweg511@charter.net>]

I agree with Erik.  It is a bit wordy.   Less is more in advertising.  One 
page.  Just point out the biggest highlights in the ad (i.e. 2006 Aquatic 
Gardeners Conference in San Francisco, CA - November 10 - 12, 2006 - then 
large font bullets like: International experts (no need to list them in an 
ad - also allows for changes without having to change the ad), gigantic 
aquatic plant auction, Live Aquascaping contest, Monterrey Bay Aquarium 
tour, more!).

Details are for the website or brochure.  Not only a website, but we should 
also have a phone number for people to call and a brochure to mail out. 
About a quarter of all households still don't use the Internet, and even 
those who do may not feel comfortable with it - some folks still like to 
have someone to talk to.

Mike


----- Original Message ----- 
From: "Erik Olson" <erik@thekrib.com>
To: <aga-mcm@thekrib.com>
Sent: Wednesday, June 07, 2006 1:15 PM
Subject: Re: [AGA-mcm] [AGA-conheads] TFH Ad


> It's a bit wordy to me -- like people will just gloss over it.  Maybe we
> could just do bullets instead?  Then there would be space for a grabber
> graphic?
>
> 2005 AQUATIC GARDENERS CONVENTION
> SAN FRANCISCO, CALIFORNIA NOVEMBER 10-12
>
> Big speaker lineup: Ole Pedersen, Troels Andersen, Dorothy Reimer, Jeff
> Senske, Greg Morin, Eric Do & Ricky Cain
>
> Awards banquet including "Iron Aquascaper" live competition
>
> Big All-Day Aquatic Plant Auction
>
> Field Trip to Monterey Bay Aquarium
>
> To register, or for more information, visit our website at
> www.aquatic-gardeners.org
>
> ?
>
>
> On Wed, 7 Jun 2006, Cheryl Rogers wrote:
>
>> Convention ad for TFH's September issue, due out in August.  comments?
>> corrections?
>>
>> www.aquatic-gardeners.org/AGASeptTFHad.pdf
>>
>>
>>
>> Cheryl
>> _______________________________________________
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>> http://lists.thekrib.com/mailman/listinfo/aga-conheads
>>
>
> -- 
> Erik Olson
> erik at thekrib dot com
> _______________________________________________
> AGA-mcm mailing list
> AGA-mcm@thekrib.com
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> 

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