Re: RE The really big issue with AGA2K4

["David Lass" <davidlass@villasunscape.com>]

Love the idea of boinus bucks. Can we maybe tie it to time of sending in
their registration and also to registering as a group of 3 or more???
David
----- Original Message ----- 
From: "Karen Randall" <krandall@rdrcpa.biz>
To: <aga-sc@thekrib.com>
Sent: Monday, January 05, 2004 8:50 PM
Subject: Re: RE The really big issue with AGA2K4


> 89$ per night is steep for a convention, and our registration has ALWAYS
> been steep.  Could we try something like telling people we'll give a
rebate
> of $X if we hit some target of attendees?  Gte them to talk their buddies
> into going too?
>
> Or what about giving people who register before a certain date a certain
> amount of  "convention bucks" that they can spend at the auction?  I
suspect
> it wouldn't cut down the profit from the auction much.  People will spend
> the "real" cash they have available too, but might bid higher for items if
> it felt like "free money".  If people are concerned about the AGA having
to
> pay money out to vendors, we could even have the "convention bucks" only
> good on certain pre-designated (probably donated) items.
>
> Just thinking off the top of my head here, but I think if we could come up
> with some really fun incentive(s), it might help.  I suspect that even at
> $89/$69, the die-hards will come, and there will be enough people to more
> than break even.  We'll probably also have a number of people local enough
> to just come for the day, and not stay in the hotel at all.
>
> Could they try to negotiate the room rates down for those who stay 3 or
more
> nights?  That would make it a lot more attractive for those who are comin
> from a distance.
>
> Oh, another thing that you should suggest to the committee is that they
> should contact Ray Lucas and Lee Finley ASAP about being vendors.  Both
are
> within driving distance (albeit long driving distance<g>) of this one.
>
> In fact, they could use Lee for a fun focus group too if they wanted.  He
> has a nice talk he put together for us on historical aquatic plant
> literature.
>
> Karen
>
> ----- Original Message ----- 
> From: "S. Hieber" <shieber@yahoo.com>
> To: <aga-sc@thekrib.com>
> Sent: Monday, January 05, 2004 8:21 PM
> Subject: RE The really big issue with AGA2K4
>
>
> > Okay folks,
> >
> > Here's the thing. It looks like the best deal formthe
> > hotels is going to be $89/night. Rick is gong into battle
> > with these folks day after next.
> >
> > Let's suppose the hotel is $89 -- what do you think is a
> > reasonable registration fee?
> >
> > The proposal says $69 and shows a pretty good net return
> > with 100 paid regs. At $69 the breakeven is about 65-70
> > paid regs. At $59, the breakeven is about 70-75. At $49
> > it's about 80-85.
> >
> > $69 is a good number, it seems, like a conservative pricing
> >  -- if we don't have a total disaster -- 10 feet of snow,
> > bombs, etc., we don't need a high number of people to break
> > even. But without disasters, we should be able to draw 100
> > easy with Amano, don't you think?
> >
> > I haven't been to enough of these things to know how
> > sensistive folks are going to be to $89 for a hotel room
> > and a registration fee of $49, $59, $69.
> >
> > Do any of you have a sense about the demand?  It seems to
> > me, if the Hotel is going to cost $89/night, we need a
> > lower reg fee than $69.  Rick is wondering if we have any
> > input to offer re this.
> >
> > Before I crunch these numbers again, I'd be happy to hear
> > any thoughts you folks have about the pricing -- any at
> > all.
> >
> > sh
> >
> > =====
> > S. Hieber
> >
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