Re: [AGA-sc] [AGA-Member] Advertising the convention (fwd)

[Erik Olson <erik@thekrib.com>]

Greg wants to interview me & other folks on the board about the 
aquascaping contest and convention, to help promote it on his newsletter 
(and PODCAST?  sounds something geeky and cool like I'd come up with). 
I've agreed to the interview.  Looks like he can get a conference line -- 
anyone else have any time to join in and answer questions?

   - Erik

-- 
Erik Olson
erik at thekrib dot com

---------- Forwarded message ----------
Date: Fri, 1 Sep 2006 23:01:37 -0500
From: gw <gregwatson@gregwatson.com>
To: Erik Olson <erik@thekrib.com>
Cc: gw <gregwatson@gregwatson.com>
Subject: RE: [AGA-Member] Advertising the convention

You pick a time and date next week, and I'll arrange for a conference call line 
... we can let anyone you want know the date and time, and those that can make 
it will be able to dial in and you and I can have some pre-arranged questions 
and we can let the conversation free flow ... it would also give me a good 
excuse to podcast it ....

Greg

re: the auction sponsorship ... I'd rather write a check ... can you tell me 
who to send it to ...

________________________________

From: Erik Olson [mailto:erik@thekrib.com]
Sent: Fri 9/1/2006 10:24 PM
To: gw
Subject: Re: [AGA-Member] Advertising the convention



Auction sponsorship: definitely a go!  I have your original e-mail with
your pitch in my master "to-do" file of things to make sure to
announce/handle at the convention.

Re: interview, sure thing!  Also, if you prefer, I would be happy to
conduct the interview by phone.  Karen Randall might also be able to
provide some interesting commentary on the contest, as she's judged all
but one of them.

Same deal with the convention.  I think any & all of the board would be
happy to be interviewed on the convention.

    - Erik



On Fri, 1 Sep 2006, GW wrote:

> I saw a couple of responses to my Auction Sponsorship recommendation ... so I
> think that may be a go ...
>
> Two quick promotion ideas:
>
> 1.    How about doing a quick interview with me about the AGA Aquascaping
> Contest via email ...???  I'll reformat the interview into a newsletter
> article and get that sent out to about 2,000 people asap ...
>
> 2.    Then ... How about a follow up interview with Scott Heiber or another
> one of your board members about the Convention for an October 1st newsletter
> ... (Scott's talked with me about another aquascaping project I wanted to do,
> so I think he would be receptive) ...
>
> ... when discussing the idea of a newsletter, I went to a list of people who
> had sent me email feedback about what they liked and disliked about my
> website.  One of the things I told them was that *IF* I did a newsletter, it
> would never ever ever ever have an "ad" in it for anything I sold, so you
> would not be getting "this month's plant special" emails under the disguise
> of a newsletter ... a catalog is not my idea of a newsletter!
>
> ... to send out a newsletter, I would want to provide legitimate quality
> information ... so, how about an "Interview with Eric Olson and _________
> Last Year's winner of the AGA Aquascaping Contest" ... we can use that to
> plug the Aquascaping Contest and the Convention ... and I'll use that to
> create a newsletter to send out to my quote/unquote customers late next week
> ... and then repeat it about October 1st ...
>
> Just a quick idea ...
> Greg

--
Erik Olson
erik at thekrib dot com


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