Re: Summary of 2000 -- 2002 (fwd)

[Kathy Olson <kathy@thekrib.com>]

ps...yes the little bit of income we had from TAG ads in 2002 did not come 
in until 2003.

K


On Mon, 24 Nov 2003, David Lass wrote:

> When I get a chance today I will break out the TAGH expenses for the past
> two years. You are correct about our not having TAG revenue in 2002, and I
> agree that this yerar is more representative of what our finances will be
> like. We do, however, to be very careful about being able to return to
> positive cash flow before we flow out all of the cash.
> David
> ----- Original Message ----- 
> From: "Cheryl Rogers" <cheryl@wilstream.com>
> To: <aga-sc@thekrib.com>
> Sent: Monday, November 24, 2003 8:19 AM
> Subject: Re: Summary of 2000 -- 2002 (fwd)
> 
> 
> > I would be curious to see a more complete breakdown of the $25k in TAG
> > expenses. Does one already exist?
> >
> > In addition to having $25k of TAG expenses in 2002, is it not also
> > true that we had virtually no ad income in 2002? Because Kathy was not
> > on the job until 2003, right? And one of the first things she did was
> > send out invoices!
> >
> > Given that, and David's comments, I think that 2003 might be more
> > representative of what we can expect in 2004 than any previous year. I
> > also think that we might want to re-examine our invoicing procedures
> > for ads. Keeping in mind, naturally, that Kathy and Erik are about to
> > have no time whatsoever. :-)
> >
> > Cheryl
> >
> > Erik Olson wrote:
> >
> > > David sent this, and I want to share it with the board (my comments
> > > follow).
> > >
> > > ---------- Forwarded message ----------
> > > Date: Sat, 22 Nov 2003 15:02:01 -0500
> > > From: David Lass <davidlass@villasunscape.com>
> > > To: Scott Heiber <shieber@yahoo.com>, Erik Olson <erik@thekrib.com>
> > > Subject: Summary of 2000 -- 2002
> > >
> > > Hi guys -- 
> > > Going over the annual reports for the past 3 years (2000 -- 2002) this
> is what I come up with.
> > >
> > >       AGA -- Summary of 2000 -- 2002
> > >       Year  Starting balance   Ending Balance   Delta this year
> Cumulative Delta
> > >       2000  $     29,391   $ 31,756   $   2,365   $      2,365
> > >       2001  $     31,756   $ 37,326   $   5,570   $      7,935
> > >       2002  $     37,326   $ 16,033   $(21,292)  $    (13,357)
> > >
> > >
> > >
> > > We took two big hits in 2002 because:
> > > 1) We had virtually no TAG expenses in 2001, and jumped to $25k in TAG
> expenses in 2002
> > > 2) We bot $7,500 of PAM's in 2002.
> > >
> > > ----end forwarded message------
> > >
> > > Thanks David.  These are the numbers I really needed to see at the board
> > > meeting, so I appreciate the work today.  For the rest of you, this
> > > underscores what I've been trying to push... we are *not* in good shape
> at
> > > the moment.  We are closing the gap, but it is not near closed yet.
> Having
> > > $17k in the bank means that we have 2-3 TAGs of cushion remaining, and
> > > this money is used for other things than TAG: new books, ribbons, next
> > > year's convention expenses.  David sent me a budget spreadsheet which
> > > shows clearly we'll be losing around $6000 next year if we continue at
> our
> > > current expenditures, membership and ad revenue (it includes $2000
> income
> > > from the convention).  I think it may be time to start talking how we
> can
> > > reduce that gap further, but since Karen's out for a while, maybe
> everyone
> > > just start "thinking" for now and we'll talk in a few weeks.
> > >
> > > Thanks for listening, and now I'm going back to simple things (editing
> the
> > > convention video)
> > >
> > >   - Erik
> > >
> >
> > -- 
> > Cheryl Rogers, Membership
> > Aquatic Gardeners Association
> > http://www.aquatic-gardeners.org
> >
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