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Re: [AGA SC] Membership Committee Initiatives



I found Robin's original multis quote.

Notes from me inserted.


-------- Original Message --------

From: Robin Dodson <robin@completedirectmail.com>
To: 'Cheryl Rogers' <cheryl@wilstream.com>
Subject: RE: Aquatic Gardeners Association quote
Date: Thu, 15 Jan 2004 16:42:04 -0600

Cheryl,
See below for the postage on the multis...

2 catalogs - domestic ($1.52), Italy ($4.80)
4 catalogs - domestic ($2.44)
5 catalogs - domestic ($3.13), Denmark ($7.55), Japan ($8.40)
15 catalogs - domestic ($3.85), Canada ($7.65)
30 catalogs - domestic ($3.85)

OK, so assuming we have 10 "group discounts" that order 30 issues--pretty ambitious, but what the heck, it's hypothetical. That would cost us $154 per year in postage. 30 memberships rates a 20% discount = $480 per year x 10 groups = $4800.

If TAG costs AGA $2.50 per issue x 4 issues per year x 30 memberships x 10 groups = $3000 per year.

plus $154 for postage =

$3154.00 in expenses which is a profit of only $1646.00.  Hmmmmm.

Doesn't seem like a lot, but it's not a loss. We *would* have to get more than 1000 TAGs printed, though.

Cheryl

--
Cheryl Rogers, Membership
Aquatic Gardeners Association
http://www.aquatic-gardeners.org

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