Hi all,
Just back for the evening, then back to Maine in the AM. Haven't had time
to read most of what's been going on yet, and won;t till I'm back for good
Sat. night. (and realistically, it'll be a few days beyond that to catch up)
This one did catch my eye, however. 1/2 page ads for each club annually
might be problematic, particularly at our current page count, when we're
struggling to make things fit as is. Considering the size of the organized
hobby in the U.S., I don't think it's unrealistic to think we could EASILY
have 20 clubs sign up to do this. (we have close to 20 clubs just in NEC,
and most have a strong interest in planted tanks) That would be 10 pages
per year, or 2 1/2 pages per issue, a LOT more "juggling" than with full
year/one page ads, AND the headache of trying to get camera ready copy from
each club in a timely manner.
I'm not saying that I'm definitely against it, but this is a LOT of extra
work. If we were able to add 4 pages (another sheet of paper) to the mag, I
could be talked into it. <g>
Karen
----- Original Message -----
From: "Cheryl Rogers" <cheryl@wilstream.com>
To: "Aquatic Gardeners Association Board" <aga-sc@thekrib.com>
Sent: Sunday, August 22, 2004 7:08 PM
Subject: [AGA-sc] [Fwd: AGA/sfbaaps cooperation]
Hi Y'all:
Well, it seems my Premium Club & Group Discount proposals were more
confusing than I thought. I guess I'm a legend in my own mind!
Jeff says that our offer of 10 free subscriptions to TAG, i.e.
"memberships" (shades of the previous conversation) is confusing. They get
all hung up on the Premium Club memberships vs the Group Discount
Memberships vs the 11 members of their club who are already AGA members?
They want enough "subscriptions" to have an AGA membership for each of
their members. I realize that this number may change each quarter.
Anyway, based on this ongoing conversation with sfbaaps and seeing the
validity of Jeff's point, I would like to revise the "benefits" of the
Premium Club Program thusly:
-1 free AGA subscription for your club library
-A complete set of available back issues
-1 free AGA convention DVD
-A link to your club's web site on the AGA web site
-A on-time half-page ad in TAG for your club
-Premium Club discounts with sponsors and vendors when available
-Free promotional materials regarding the AGA, its convention, and the
aquascaping contest
-Support and promotion of your local club events from the AGA
All for the low low price of $100 annually. (Would you cross the road for
a
free marshmallow?)
Furhtermore, as you will read below, Jeff has additional ideas that are
not
without merit.
What do y'all think?
Cheryl
-------- Original Message --------
Subject: AGA/sfbaaps cooperation
Date: Tue, 17 Aug 2004 20:17:33 -0700 (PDT)
From: Jeff Kropp <jeff_kropp@yahoo.com>
To: Cheryl Rogers <cheryl@wilstream.com>
Cheryl,
I've been mulling over our conversation...
My original primary question was, "how can sfbaaps be
of assistance to the AGA?" Your premium group
membership plan was a reasonable proposal but didn't
anticipate our shared membership ratios. I think your
proposal has stalled because of our interpretation of
that offer – $16 group memberships and a $40 club fee.
As a result of this ongoing process I see a few parts
that are particularly appealing to the intrests of
sfbaaps:
*An acknowledged vow of cooperation between local and
national organizations.
*possibility of sfbaaps representation in the AGA
decision making process.
*national club presence in TAG (perhaps a directory of
member clubs in every issue?)
*Reciprocal web links and other reciprocal promotions.
*club library of AGA published media.
I might suggest, a revised club membership that
included only 1 TAG subscription and 1 conference DVD
for a club's library. Subscription of individual AGA
memberships could then follow the now existing
individual or group rate plans. If group membership
fufilled the above qualifications I think that we
could sell sfbaaps on perhaps a $100 annual fee?
What do you think?
___
Jeff
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--
Cheryl Rogers, Membership
Aquatic Gardeners Association
http://www.aquatic-gardeners.org
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