S. Hieber wrote:
I might be going to far here, but it seems like we might be trying to find something for premies, AGA notice, that is essentially already available for all comers. Why haven't more put their info on the AGA site? It's free. Does it need more awareness?
Yes, Erik has brought this up. My position is that people who have to PAY for something value it more. And while it may seem unfair on our part to suddenly ask clubs to pay for something they could have gotten for free, certainly the psychological aspects cannot be discounted.
Repetition is the heart of marketing, but a list wouldn't be an advertisement or persuasive device. It woul dbe purely infrmatinal -- and the information is already onthe list. So I come to the conclusion that a pointer in a small box might be a good idea whether we have premies or not. But a list in expensive space won't be very useful.
It's a fine line between taking up valuable space and promoting the AGA. BUT Karen is right that we need to make TAG valuable to our members--and filling each issue with the various money-making ventures of the AGA would become tiresome for our members. I try to rotate the ads so the same stuff doesn't appear in two consectutive issues. If we had more pages than we could afford to dilute the content with more internal ads.
Blast it. You have to spend money to make money. -- Cheryl Rogers, Membership Aquatic Gardeners Association http://www.aquatic-gardeners.org _______________________________________________ AGA-sc mailing list AGA-sc@thekrib.com http://lists.thekrib.com/mailman/listinfo/aga-sc