--- Erik Olson <erik@thekrib.com> wrote:
I'm also note sure of how back issue sales related to
books in the Allocation
analysis... guessing it was one of the categories that
got eaten up and fed
into the six that were analyzed.
Glad you asked.
In the Activity analyses sales on "non-subscription" TAGs
were collapsed into the TAG activity. Yes, I know
individual sales include some PAM sales too, but I think
the amount PAM contributed is negligible and not worth
treating discreetly. I think PAM sales were usually only in
conjunction with some other sale, so they have a marginal
value but it's very small. (I'm talking about a small
revenue value not the general educational or aesthetic
worth of PAM.)
Any TAG/PAM sales that were in a membership combo were
collapsed into TAG, as was Membership (for the reason noted
in the report). Luckily that obviated any need to allocate
the revenues of the Combos between Memberhsip and TAG
sales.
In the Gross Revs, the combos were collapsed into
Membership. One could argue that the Combo revs should be
split, but the amount is small, the effect on the results
minimal and moreover the ratio of the split would be
subjective, so I did not split. If anyone is interested, I
can add charts that show sales uncollapsed, which includes
all the different types of membership items, etc. I have
one right here; it's a very busy, crowded chart.
sh
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