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[AGA-sc] [Fwd: RE: rate sheet]



Amazingly, the price quoted jives perfectly with my calculations.

I love it when a plan comes together. (You are *old* if you know what TV show that comes from.)

So. Who signs the contract?

Cheryl


-------- Original Message --------
Subject: RE: rate sheet
Date: Thu, 23 Feb 2006 10:19:58 -0500
From: Blake Tedeschi <btedeshi@tfh.com>
To: Cheryl Rogers <cheryl@rightstuffwebsites.com>

Cheryl,

My apology for my delay in response. I understand from your previous
email you would like to reserve a 1/6 page color ad in the July -Dec
2006 issues.
The cost of your ad would amount to $395.89 per month. As a new
advertiser we would require the first ad be paid for upfront.

In order to reserve space for the July issue provide me with the
following information.

1) phone number
2) fax number
3) mailing address
4) orientation of your 1/6 page ad (vertical or horizontal)

Once this information is received I will write up a contract and send it
to you via fax or email. At which point you would review it, sign it and
fax back to me by March 28th. Art materials for the July issue are due
by April 8th.

If you have any further questions please feel free to contact me at
1-800-631-2188 ext. 139. Thank you.

Sincerely,


Blake Tedeschi
Advertising Sales Representative
Tropical Fish Hobbyist Magazine www.tfhmagazine.com
The Leading Aquarium Magazine for Over Half a Century

One TFH Plaza
Third and Union Avenues
Neptune City, NJ 07753
1-800-631-2188 ext. 139 btedeschi@tfh.com

This TFH Publications & Nylabone Products ("TFH") communication
(including attachments) contains private, confidential, privileged
and/or proprietary information intended solely for the recipient(s)
named above. If you are not the intended recipient, any use,
dissemination, distribution or copying of this communication is strictly
prohibited. If received in error, we apologize and ask that you please
immediately notify the sender by toll free call to 1-800-631-2188,
permanently delete this communication from your computer and destroy any
printed copies. Thank you. Any views expressed herein by anyone
associated with TFH are not necessarily those of TFH unless signed by a
corporate officer. TFH's policy is that no contracts, agreements or
legally binding understandings may be memorialized solely by an e-mail
communication.

-----Original Message-----
From: Cheryl Rogers [mailto:cheryl@rightstuffwebsites.com]
Sent: Thursday, February 23, 2006 9:45 AM
To: Blake Tedeschi
Subject: Re: rate sheet

Hi Blake,

Haven't heard from you. What do we need to do to get an ad in your July
issue?

Thanks,

Cheryl Rogers, Membership Chair
Aquatic Gardeners Association
www.aquatic-gardeners.org



Blake Tedeschi wrote:
Cheryl,

Please note we are currently working on the June 2006 issue of TFH
which
will be in distribution April 20th. Space reservation is due by
February
28th. Art materials by March 8th.

Camera ready art is submitting your artwork in digital format. We
accept
high resolution (300dpi or better) CMYK TIFF, EPS files. To ensure the
best printing results, we preferred high resolution PDF files. JPG
files
are not accepted. Black & White ads must be high resolution (300dpi or
better) grayscale files. Line Art must be 600dpi (grayscale of CMYK)
or
better.
The dimensions for a 1/4 page are...
1/4 Vertical W 4.125" X H 5"
1/4 Horizontal W 8.5" X H 2.435"

The dimensions for a 1/6 page are...
1/6 Vertical W 2.675" X H 5.065"
1/6 Horizontal W 5.6" X H 2.435"

In terms of billing...as a first time advertiser with TFH we require
your first month's ad to be paid up front. Each subsequent ad ran will
be billed as the ad appears. For example...if you run in our June 2006
issue...first month's payment will be due in advance by March 8th. An
invoice for the following issue will be received April 20th (along
with
a comp. issue), at which point you will have a month to submit
payment.


If you agree to run 6 ads you can run a different ad each issue as
long
as it is received by the artwork deadline for each issue. The issues
do
not have to be consecutive.
Please feel free to contact me if you have any further questions at
1-800-631-2188 ext. 139 or via email at btedeschi@tfh.com.

Sincerely,

Blake Tedeschi
Advertising Sales Representative
Tropical Fish Hobbyist Magazine www.tfhmagazine.com
The Leading Aquarium Magazine for Over Half a Century
One TFH Plaza
Third and Union Avenues
Neptune City, NJ 07753
1-800-631-2188 ext. 139 btedeschi@tfh.com

This TFH Publications & Nylabone Products ("TFH") communication
(including attachments) contains private, confidential, privileged
and/or proprietary information intended solely for the recipient(s)
named above. If you are not the intended recipient, any use,
dissemination, distribution or copying of this communication is
strictly
prohibited. If received in error, we apologize and ask that you please
immediately notify the sender by toll free call to 1-800-631-2188,
permanently delete this communication from your computer and destroy
any
printed copies. Thank you. Any views expressed herein by anyone
associated with TFH are not necessarily those of TFH unless signed by
a
corporate officer. TFH's policy is that no contracts, agreements or
legally binding understandings may be memorialized solely by an e-mail
communication.


-----Original Message-----
From: Cheryl Rogers [mailto:cheryl@rightstuffwebsites.com] Sent: Tuesday, February 07, 2006 11:10 AM
To: Blake Tedeschi
Subject: Re: rate sheet

Hi Blake:

Thank you for the information. Having now completed the layout on our own magazine, I am ready to return my attention to this project.

Can you please tell me the dimensions for a 1/4 page ad and a 1/6 page

ad? Also, what file types you accept, what constitutes camera ready
art,

and how the billing works?

Thanks!

Cheryl Rogers
Membership Chair
Aquatic Gardeners Association


Blake Tedeschi wrote:

Cheryl,

Thank you for your interest in advertising with Tropical Fish Hobbyist
Magazine, The Leading Aquarium Magazine for Over Half a Century. We

are

currently working on the May 2006 issue of TFH space reservation is

due

by January 28th. Art materials are due by February 8th.

As per your request attached is our rates, because you are a non

profit

group you will receive our 2005 rates as opposed to our 2006 rates. In
addition we will offer you color ads at b/w rates. Please note rates
listed have yet to factor in the agency discount & frequency (each

worth

up to 15%). Frequency discount is based on the number of insertions

run

3 insertions 5% off, 6 insertions 10% off, 12 insertions 15% off.

Agency

discount is an automatic 15% off when supplying us with digital ready
artwork.
Please feel free to contact me if you have any questions at

800-631-2188

ext. 139 or via email at btedeschi@tfh.com.
Blake Tedeschi
Advertising Sales Representative
Tropical Fish Hobbyist Magazine www.tfhmagazine.com
The Leading Aquarium Magazine for Over Half a Century
One TFH Plaza
Third and Union Avenues
Neptune City, NJ 07753
1-800-631-2188 ext. 139 btedeschi@tfh.com

This TFH Publications & Nylabone Products ("TFH") communication
(including attachments) contains private, confidential, privileged
and/or proprietary information intended solely for the recipient(s)
named above. If you are not the intended recipient, any use,
dissemination, distribution or copying of this communication is

strictly

prohibited. If received in error, we apologize and ask that you please
immediately notify the sender by toll free call to 1-800-631-2188,
permanently delete this communication from your computer and destroy

any

printed copies. Thank you. Any views expressed herein by anyone
associated with TFH are not necessarily those of TFH unless signed by

a

corporate officer. TFH's policy is that no contracts, agreements or
legally binding understandings may be memorialized solely by an e-mail
communication.

-----Original Message-----
From: Cheryl Rogers [mailto:cheryl@rightstuffwebsites.com] Sent: Monday, January 16, 2006 9:54 AM
To: Nancy Rivadeneira
Subject: rate sheet

Hi! Can you please send me a rate sheet for advertising in your magazine. We are a small non-profit organization of planted tank enthusiaists.


Cheryl Rogers
Membership Chair
Aquatic Gardeners Association
www.aquatic-gardeners.org





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