Re: [AGA-sc] AGA Calender

[Cheryl Rogers <cheryl@wilstream.com>]

Sorry, but I heard Jeff say that their next book was going to be a 
coffee table one. So unless they don't have publisher yet ...

I've been out of the business for a while, but I remember that color is 
indeed expensive. You really can't make any money at it unless you 
publish in huge quantities. Equine Research used to buy 10000 copies at 
a time, and sell a $5 for $50 retail, $30 wholesale.

Cheryl

S. Hieber wrote:
> I like that idea. Definitely something no one else has done -- sort of 
> here's how lots of folks are doing it these days.
>  
> Have no idea what selfpublication runs. My guess, with color pics, it 
> wouldn't be cheap.
>  
> sh
> 
> ----- Original Message ----
> From: Kathy Olson <kathy@thekrib.com>
> To: Aquatic Gardeners Association Board <aga-sc@thekrib.com>
> Sent: Monday, November 20, 2006 11:47:11 PM
> Subject: Re: [AGA-sc] AGA Calender
> 
> Okay, really crazy thought now,
> what about a coffee table aquascaping book, with several of the best from
> each years convention.  Erik should just kill me in my sleep for
> suggesting that one.  How much is it to publish a book?  we could ask
> Senske?  Just a really crazy thought....
> 
> 
> 
> On Mon, 20 Nov 2006, Erik Olson wrote:
> 
>  > Release does cover any use the AGA wants, but I would ask the entrants
>  > first, if nothing else, then to see if they have better versions of the
>  > pictures.
>  >
>  > Hey, here's my 2c for the "spend some money" pot:  Why don't we "try"
>  > doing a big publication as a one-shot, like an annual except we're just
>  > doing it as a one-shot special pub.  Maybe it's like "Focus on
>  > Aquascapes" with mostly pictures but with a few articles as well.  By
>  > keeping it separate from TAG, it doesn't lock us down to switching 
> over to
>  > the larger format.  But if it's succesful, and it generates interest
>  > amongst the membership, and Cheryl enjoys laying out the larger format (I
>  > know *I* would), and the numbers look reasonable... it could be the
>  > gateway to publishing TAG that way later.
>  >
>  >   - Erik
>  >
>  > On Mon, 20 Nov 2006, Larry Lampert wrote:
>  >
>  >> I agree, how about a really really rough and
>  >> un-thought-out idea........
>  >>
>  >> What if we published an Engrish version of Amano's
>  >> Aquajournal. I know , I know, lots of complications
>  >> and maybe not even a lot of demand. Just an idea that
>  >> I had to get out before it dies of loneliness...;-)
>  >>
>  >> I like the calendar idea to but I am afraid we would
>  >> need to do one for 2008 or mid 2007 through 2008. Just
>  >> a quick potential problem. Does our Aquascaping
>  >> contest photo release cover us from selling these
>  >> images or just posting them? I thought it was the
>  >> latter which means we have issues there too.
>  >>
>  >> Larry
>  >>
>  >> --- "S. Hieber" <shieber@yahoo.com> wrote:
>  >>
>  >>> Don't give up. Shoppig is a good thing. I want to
>  >>> spend some of the money too. It keeps accumulating
>  >>> month after month and someday some folks are gonna
>  >>> say we're fat and then insist we do something they
>  >>> think is brilliant but will in the long term be,
>  >>> well, stupid.
>  >>>
>  >>> I'd like to spend in a way that we can maintain a
>  >>> continued level of assets of around $40k. So we
>  >>> could start with $15g but want to spend only about
>  >>> $5 g per year from then forward (unless membership
>  >>> picks up, of course).
>  >>>
>  >>>
>  >>> Some proposals given, followed, or merely thought
>  >>> about:
>  >>>
>  >>> Contest calendars
>  >>>
>  >>> Translation of Kasselman
>  >>>
>  >>> Package something with some vendors? Coupons?
>  >>> Discounts??
>  >>>
>  >>> Bigger TAG
>  >>>
>  >>> Longer TAG
>  >>>
>  >>> Premium clubships
>  >>>
>  >>> More AGA shirts
>  >>>
>  >>> Subdizing research (but who'se gonna check on the
>  >>> spending or the research?)
>  >>>
>  >>> Spend an extra $20 g on the next convention and have
>  >>> really high production values, crepes for breakfast,
>  >>> mandarin oranges for snacks, etc.
>  >>>
>  >>> . . .
>  >>>
>  >>>
>  >>>
>  >>>
>  >>>
>  >>>
>  >>>
>  >>>
>  >>> ----- Original Message ----
>  >>> From: Cheryl Rogers <cheryl@wilstream.com>
>  >>> To: Aquatic Gardeners Association Board
>  >>> <aga-sc@thekrib.com>
>  >>> Sent: Monday, November 20, 2006 3:23:02 PM
>  >>> Subject: Re: [AGA-sc] AGA Calender
>  >>>
>  >>>
>  >>> Hobby hole is ain't anybody doing it for aquascaping
>  >>> -- not even Amano.
>  >>> Fish Calenders. Bah.
>  >>>
>  >>> You know me, always trying to figure out how to
>  >>> spend AGA's money
>  >>> bacause I have none of my own. :-)
>  >>>
>  >>> Cheryl
>  >>>
>  >>> S. Hieber wrote:
>  >>>> Well, if we were giving them away, wouldn't we do
>  >>> that for new members
>  >>>> as an enticement to join rather than existing
>  >>> members? If it's a way to
>  >>>> increase what we do for existing members, why
>  >>> spend on calendars when
>  >>>> they're getting calendars for free this time of
>  >>> year. Is there a hobby
>  >>>> hole we can fill instead?
>  >>>>
>  >>>> sh
>  >>>>
>  >>>> ----- Original Message ----
>  >>>> From: Cheryl Rogers <cheryl@wilstream.com>
>  >>>> To: Aquatic Gardeners Association Board
>  >>> <aga-sc@thekrib.com>
>  >>>> Sent: Monday, November 20, 2006 12:47:56 PM
>  >>>> Subject: Re: [AGA-sc] AGA Calender
>  >>>>
>  >>>> Yah, but I was thinking we give one to each
>  >>> member, and sell to
>  >>>> non-members for $20. We'd almost break even if we
>  >>> sold all of them.
>  >>>>
>  >>>>
>  >>>>
>  >>>
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>  >
>  > --
>  > Erik Olson
>  > erik at thekrib dot com
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