RE: [GSAS-board] Library and New Ideas

["Susan Welenofsky" <welenofsky@comcast.net>]

Humm, that's some interesting stuff! Well, I thought it would be cool to
come up with something else. I didn't know it was a cichlid. I thought it
looked like an orca, which reminded me of saltwater mammals.

Susan

-----Original Message-----
From: gsas-board-bounces@thekrib.com [mailto:gsas-board-bounces@thekrib.com]
On Behalf Of Erik Olson
Sent: Saturday, December 18, 2004 8:09 PM
To: Greater Seattle Aquarium Society board members
Subject: Re: [GSAS-board] Library and New Ideas

On Sun, 19 Dec 2004 welenofsky@comcast.net wrote:
> Also, it might be time to do over the logo from 1977? We could have 
> "think tank" on-line for ideas for a new one. It could be fun...

Eh?  The "logo from 1977" (actually earlier) is the lionfish, which was 
retired around 1996 when we created the current "northwest cichlid" logo.

As one who was primarily responsible for that particular search, I can say 
this much: logos are tricky business.  Part of the reason we did the 
replacement in 1996 was that the former logo (1) was really difficult to 
see when imaged very small or displayed on a website, (2) didn't really 
have any sort of identity with Seattle or the Pacific Northwest at all, 
and (3) was a saltwater fish, when we were essentially a freshwater club 
at the time

We were a bit concerned that the folks who came up with the first logo 
might be offended, but it turns out that the prior logo wasn't really a 
logo at all, but a cover drawing for one of the issues of _Northwest 
Aquaria_ in the very early 1970's and was adapted (or adopted) later as a 
logo in the 1980's.

So I was particularly proud to have suggested one that solved all the logo
problems at the same time.  We also held this as a "contest", but it 
was really no contest.  I researched the whole Northwest Indian motif 
thing, photographed a number of different drawings (including the tables 
on the Ferry to Bremerton!), and gave them to Ann Pace, who had done some 
great covers for the bulletin (you can see them still on the website in 
the "article archives" directory -- some of them are quite stunning).

The other entries, what few we got, really sucked.  None of the other 
entrants really thought of the goal of a logo.  One was a nice drawing of 
an octopus.  Another was a couple crude pencil sketches from a 
self-admitted non-artist.

I guess I'm saying that a lot of work went into the current logo, and 
there's at least one person out there that'll be disappointed to see it 
uprooted.  Yeah, it's YOUR club now, not the club of the people that 
did design it.  But you might ask, what is the purpose of changing it? 
Is there a purpose, or is it just something that one person thought would 
be cool to do?  Is there an alternative, like the Portland club does, 
where they design a cool T-Shirt graphic every few years?

Anyway, that'll be my first, last and only words on this subject!

   - Erik

-- 
Erik Olson
erik at thekrib dot com
_______________________________________________
GSAS-board mailing list
GSAS-board@thekrib.com
http://lists.thekrib.com/mailman/listinfo/gsas-board



_______________________________________________
GSAS-board mailing list
GSAS-board@thekrib.com
http://lists.thekrib.com/mailman/listinfo/gsas-board