Re: [AGA-mcm] Advertising in TFH and selling a book

[Cheryl Rogers <cheryl@rightstuffwebsites.com>]

Phil Edwards wrote:
> Hey all,
>
> I just talked with TFH about advertising in their magazine.  Here's the 
> scoop, all prices are for a full year/12 issues of color ads.  We would 
> have to pay for the first ad up front and then will be invoiced for the 
> others.  They're sending me a hard copy of any pertinant info, but I 
> wanted to get the vitals out to chew on before that.
>
> 1C: $1441.57
> 2/3C: $1092.60
> 1/2C: $897.35
> 1/3C: $872.42
> 1/4:C: $855.80

Thanks for the info, Phil. I think this helps us to decide not only 
whether we want to advertise, but also to double-check our own rates for 
TAG.

> Also, they're coming out with the book "The Simple Guide to the Planted 
> Aquarium".  I got the SGt Freshwater Aquarium for my wife and found it 
> to be a very good book.  The SG to Marine and Ponds are equally good and 
> I thought it might be a worthwhile thing to look into selling copies of 
> ...Planted... in the bookstore.  We would pay 50% suggested retail 
> price, $8.97 per copy, with no minimum order.

Folks, if we could get them to send a review copy, who would do a book 
review?

I personally would love to have more action in the book dept.

Cheryl

> Jane Frame is the representative for this and can be reached at 
> jframe@tfh.com to set up the financials and other details on this if 
> we're interested.  FYI, the AGA did get mention in the book.
>
> I'm still trying to track down info on pond mags,
> Phil
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