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Re: [AGA-mcm] How much more TAG?
Depends on how many more members it brought in.
That's an unknown, though I think we have clearly shown that improving TAG
as much as we have has increased our membership.
Also, do we
have vendors waiting to advertize but we just don't have
room for them? If so, that would offset costs too.
THAT hasn't happened yet. We haven't been turning ads away.<g>
If it was just a grand and putting in 4 pages; no problem
we could afford that.
OK, then let's START with that. And make a big deal about it so people
notice and start to get excited that things ARE changing and getting better.
"We hear you, and we've added more pages to TAG so that we can enlarge our
photos."
So the
question, in my mind, is how much do we want to sweat.
Something has to get over the 800 wall! And I don't mind
sweating, uh, spending money to get there. But if it
doesn't pay off, if it turns us into the red, it could be
hard to back away. How can we proofread when we are crying?
In genreal, as the "old" BOD knows, I'm pretty conservative. But we decided
to take a risk with TAG when we went to color... and in contrast that was a
MUCH bigger leap. It was nervous-making for a while, but I don't think
anyone would argue now that it was the right thing to do. Maybe it's time
to take a risk again? Or do we want to wait a year or two?
People often say, it's basically what one gets when one
joins AGA. Whether we agree with that or not, it's our main
selling point -- not that the DVDs are a great selling
point too.
The DVD's ARE great, and I wish even more people would take advantage of
them than have. But TAG _is_ the most tangible part of AGA membership for
most people.
Karen
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