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Re: [AGA-mcm] Kent stiffed us.



All due respect, Karen, I meant real advertising.

Of course we should be cautious. Of course we should keep tabs on it to see what works and what doesn't.

I think we do have the money. We have money in the bank. What are we saving it for?

Cheryl

Karen Randall wrote:
I think Cheryl probably meant "promoting ourselves" more than real advertising. I don't think we have the money for am effective advertising campaign.

Karen

----- Original Message ----- From: "S. Hieber" <shieber@yahoo.com>
To: "AGA Advisory Committee" <aga-mcm@thekrib.com>
Sent: Saturday, June 11, 2005 8:38 AM
Subject: Re: [AGA-mcm] Kent stiffed us.


I'm not sure about this but my understanding is that an ad
in print isn't especially effective unless it's repeated.
So sensible use of ad funds would mean some strategizing
about how, where, and for how long we advertize.

Maybe Larry can suggest something if he can pull away from
that silly fish meeting thing TCA/ACA has going on ;-)

sh
--- Cheryl Rogers <cheryl@rightstuffwebsites.com> wrote:

Phil Edwards wrote:

>
> Cheryl, would you please send me some more backstocked
TAG's?  I'm down
> to two that I can send to potentials.  Thanks!

I'll do it Monday. Do you need any more business cards or
flyers? I
would send them tomorrow, but it's tkd testing weekend
and I'm working
all day, well past the time the post office closes.


>
> Another thing.  I was speaking with Eheim this morning
and they thought
> we were outdoor/pond folks!  All of the non-regulars
I've contacted
> about advertising/sponsoring/donating have no idea
who/what we are and
> they all think we're ponders.  Perhaps it's time we
start advertising
> ourselves so the industry becomes familiar with
who/what we are?

I think we do. I have not been shy about saying it. I
rarely am. This is
not always a good thing, but there you are.

Cheryl
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