Re: [AGA-mcm] Kent stiffed us.

["S. Hieber" <shieber@yahoo.com>]

I'm all for it. What's the worst they could do to me? Claim
permanent rights? Pay peanuts? Give my on-line column an
atrociously off-base and humorless title? Allow people to
see my writing? ;-)

sh

--- Karen Randall <krandall@rdrcpa.biz> wrote:

> Scott,
> 
> You're way more in-the-know about Bowtie at this point
> than I am, but for 
> all the time I wrote for them, I put in plugs for AGA
> regularly, including 
> address and web info with impunity.  I was alway waiting
> to see if they'd 
> cut it, and they never did.  Occasionally I devoted an
> entire column to AGA 
> doings and they never said nuthin' about it.
> 
> Karen
> ----- Original Message ----- 
> From: "S. Hieber" <shieber@yahoo.com>
> To: "AGA Advisory Committee" <aga-mcm@thekrib.com>
> Sent: Saturday, June 11, 2005 12:59 PM
> Subject: Re: [AGA-mcm] Kent stiffed us.
> 
> 
> > Okay. I guess feel a finger poking me.
> >
> > That's a good idea, Larry. I've tried to do something a
> bit
> > less obvious by sliding in the AGA website in a couple
> of
> > diff ways and gotten away with it on-line, last time I
> > looked (which is a painful thing to do).
> >
> > Now that Fancy Pubs aka Bowtie Pubs aka AFM aka AKA has
> > gone totally corp with a captial "C" -- for example
> > insisting of permament north american serial rights to
> all
> > articles (shades of T-hreatening F-inancial
> > H-eavyhandedness) -- it might be even harder to get one
> > past the blue-pencil crew. We'll see. But you can
> always
> > pick out the first letter of each paragraph to get the
> > secret message.
> >
> > Now that they have taken over FAMA, which makes me
> think of
> > the "Fanta  Fanta" TV commmercial every time I hear the
> > name, which makes me think of the Rio Negro and orange
> soda
> > on balmy afternoons, which, uh where was I? Oh yeah.
> Now
> > that they have taken over FAMA and view themselves as a
> > first line hobby publisher, they have adopted a new
> > blusiness motto:
> >
> > "If you don't like it, you can lump it,"
> >
> > Which you have to admire even if for no other reason
> than
> > the pure nostalgia of the phrase.
> >
> > Of course, I could always try and swing my weight
> around.
> > Last time I did that, I knocked over a glass and had to
> > clean it up.
> >
> > sh
> > --- Larry Lampert <l_lampert@yahoo.com> wrote:
> >
> >> I am here, I may not say much but I am reading
> >> everything.
> >>
> >> Print ads can be effective as one time event but name
> >> recognition typically requires some type of
> >> redundancy.
> >>
> >> I agree with you all that we suffer from a lack of
> >> name recognition. I really like Cheryl and Phil's
> >> ideas. I think we should be cautious though about
> >> spending. Given our recent increase in TAG pages/cost
> >> and decrease in Adv revenue from Kent and Milwaukee I
> >> think we should be careful.
> >>
> >> I really think we can maximize our internet exposure
> >> first for a much higher cost to benefit ratio. I would
> >> like to see us get some comped ad/banner space on the
> >> aquatic plant central/iron aquascaper/aquabotanic/etc
> >> of the world. Easier said than done but I think we
> >> have still not fully penetrated those "prequalified
> >> target markets".
> >>
> >> I also love the idea of bringing in the DRS Foster/
> >> and Big Als of the world. Let's face it a good deal of
> >> our membership patronizes them already so it should be
> >> a win win.
> >>
> >> I would also love to see some of our members
> >> contibuting to the major fish mags with our web URL
> >> under their name at the end of the article as a :"For
> >> more info on planted aquariums go to
> >> www.aquatic-gardeners.org the web site of the Aquatic
> >> Gardeners Association"
> >>
> >> Regards,
> >>
> >> Larry
> >> --- "S. Hieber" <shieber@yahoo.com> wrote:
> >>
> >> > I'm not sure about this but my understanding is that
> >> > an ad
> >> > in print isn't especially effective unless it's
> >> > repeated.
> >> > So sensible use of ad funds would mean some
> >> > strategizing
> >> > about how, where, and for how long we advertize.
> >> >
> >> > Maybe Larry can suggest something if he can pull
> >> > away from
> >> > that silly fish meeting thing TCA/ACA has going on
> >> > ;-)
> >> >
> >> > sh
> >> > --- Cheryl Rogers <cheryl@rightstuffwebsites.com>
> >> > wrote:
> >> >
> >> > > Phil Edwards wrote:
> >> > >
> >> > > >
> >> > > > Cheryl, would you please send me some more
> >> > backstocked
> >> > > TAG's?  I'm down
> >> > > > to two that I can send to potentials.  Thanks!
> >> > >
> >> > > I'll do it Monday. Do you need any more business
> >> > cards or
> >> > > flyers? I
> >> > > would send them tomorrow, but it's tkd testing
> >> > weekend
> >> > > and I'm working
> >> > > all day, well past the time the post office
> >> > closes.
> >> > >
> >> > >
> >> > > >
> >> > > > Another thing.  I was speaking with Eheim this
> >> > morning
> >> > > and they thought
> >> > > > we were outdoor/pond folks!  All of the
> >> > non-regulars
> >> > > I've contacted
> >> > > > about advertising/sponsoring/donating have no
> >> > idea
> >> > > who/what we are and
> >> > > > they all think we're ponders.  Perhaps it's time
> >> > we
> >> > > start advertising
> >> > > > ourselves so the industry becomes familiar with
> >> > > who/what we are?
> >> > >
> >> > > I think we do. I have not been shy about saying
> >> > it. I
> >> > > rarely am. This is
> >> > > not always a good thing, but there you are.
> >> > >
> >> > > Cheryl
> >> > > _______________________________________________
> >> > > AGA-mcm mailing list
> >> > > AGA-mcm@thekrib.com
> >> > > http://lists.thekrib.com/mailman/listinfo/aga-mcm
> >> > >
> >> >
> >> > _______________________________________________
> >> > AGA-mcm mailing list
> >> > AGA-mcm@thekrib.com
> >> > http://lists.thekrib.com/mailman/listinfo/aga-mcm
> >> >
> >>
> >> _______________________________________________
> >> AGA-mcm mailing list
> >> AGA-mcm@thekrib.com
> >> http://lists.thekrib.com/mailman/listinfo/aga-mcm
> >>
> >
> >
> > The AGA's Sixth Annual International Aquascaping
> Contest is open!
> >
> > Enter more than once. Enter entirely electronically!
> >
> > So, get some fresh alkalines for the camera, clean the
> glass front, back 
> > and sides, remove the filter tubes and burping clam,
> and start snapping 
> > the shutter.
> >
> > Not ready for picture taking yet? There's still plenty
> of time for 
> > planning, planting, pruning before the Septbember 15,
> 2005, closing date 
> > for entries.
> >
> > All the info is here:
> >
> > http://showcase.aquatic-gardeners.org
> > _______________________________________________
> > AGA-mcm mailing list
> > AGA-mcm@thekrib.com
> > http://lists.thekrib.com/mailman/listinfo/aga-mcm
> > 
> 
> 
> _______________________________________________
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> AGA-mcm@thekrib.com
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> 

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