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Re: [AGA-mcm] PAM excavation



I guess I'm not being clear in the original message. This is a topic I once discussed with the ACA when they suggested business card sized ads at something ridiculously-low like $25 or $50 per ad. My point to them at the time was, for the amount of revenue we'd bring in for the society, was it even worth the effort of doing an ad setup?

Similarly, if we dropped the price of single PAM's to $3 per issue, is it even worth mailing them to get rid of them one copy at a time? Wouldn't the mailing cost and packing still be approximately $1.50-$2 to begin with? I can understand offering the combos for next-to-nothing, but I guess I don't see the value proposition in the singles.

So I'd be more apt to coming up with ways to mass-distribute copies. Hence, "buy one yourself, get one for a friend", or "buy one set for you, get one free for your club".

  - Erik


On Sun, 15 Jan 2006, Cheryl Rogers wrote:


Erik Olson wrote:
Hey, whatever anyone wants to do with the PAMs is cool. We should make sure we cover the shipping, though... 50% off might end up being a carpload of work for Diana. Maybe instead do a "Buy 1, get another free for a friend"?

I don't see that working if it's the same issue. I see it working if it's a different issue. But how do we get the shopping cart to reflect B1G1F?

If Diana can't do it, then I can help. I can send the singles and she can just do the combos.

I have been talking to Diana personally about the inventory we have. I will post that conversation to the list momentarily, just so everyone knows where we are and what we are doing.


Cheryl
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--
Erik Olson
erik at thekrib dot com
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