Re: [AGA SC] deja vu anyone?

["Karen Randall" <krandall@rdrcpa.biz>]

Hi Neil,

If we have 1000 members, I believe TAG would pay for itself and more, with
our current ad base and moving to the Texas printer.

Karen

----- Original Message ----- 
From: "Neil Frank" <nfrank@mindspring.com>
To: <aga-sc@thekrib.com>
Sent: Saturday, January 10, 2004 7:07 AM
Subject: Re: [AGA SC] deja vu anyone?


> Erik,
>
> Has ACA been depending on conventions to help support BB? I assume BB is
> their bigest expense. If so, this suggests that ACA membership and ad
> revenue has not be sufficient. If you guys have not already done so, would
> it be helpful to compare BB costs and revenue to those for TAG? Also, if
> ACA has already analyzed the number of memberships needed to supplement a
> particular level of BB advertising, cost of publication etc, that would be
> useful. This of course relates to the higher unit costs to produce the 900
> magazines vs 1300. Several years ago, I had conversations with Herlong
> along those line, but I suspect that this information has been updated . I
> seem to remember Dave telling me that ACA tried to keep their membership
> over 1000. What is it today?  I havent seen a roster in years.
>
> I am starting to think about ways to help Cheryl with increasing
> membership. It would be helpful to have some specific numerical membership
> goals for AGA (1000?  1200?).
> Neil
>
>    At 08:09 PM 1/9/2004 -0600, you wrote:
> >Oh, wow. The timing is exquisite. Erik, are you a god?
> >
> >Cheryl
> >
> >Erik Olson wrote:
> >
> >> Tell me if this doesn't sound familiar...
> >>
> >> ---------- Forwarded message ----------
> >> Date: Fri, 09 Jan 2004 15:42:51 -0600
> >> From: Kathy England <texasacababe@hotmail.com>
> >> To: [a whole bunch of people on ACA board and cadre]
> >> Subject: RE: January Chair Letter
> >>
> >> The first thing we need to work on is a budget that is not dependent on
a
> >> convention.  We don't want to continue tethering the ACA's existance to
a
> >> single event which may or may not be profitable  -- as the convention
> goes,
> >> so goes the ACA.  This may take some creative thinking on how to make
> money
> >> for the ACA other than through conventions, but we can do it--fish
people
> >> are nothing if not creative!
> >
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