Re: [AGA SC] Membership Committee Initiatives

["Karen Randall" <krandall@rdrcpa.biz>]

Wow!

I haven't yet read the whole thing, (it's printing as I write this) but it's
clear you guys have done a LOT of work!  So far, I like what I see!!!

Karen

----- Original Message ----- 
From: "Cheryl Rogers" <cheryl@wilstream.com>
To: <aga-sc@thekrib.com>
Sent: Friday, April 09, 2004 9:43 PM
Subject: [AGA SC] Membership Committee Initiatives


Okay, enough keeping you all in suspense. They aren't *that* special! We
all had a lot of great ideas and I had to stick with the ones that I
thought *I* could implement, this year sometime, without much trouble.

Attached is the long version, with specific details, to read at your
leisure, but please do read it.

Here is the short version: I am making separate five separate motions for
initiatives 2A&B - 5. Initiative #1 has already been implemented and was
trivial enough not to require a formal vote.

1. Starting April 1st, I will initiate a continuing series of timely
announcements to the AGA-member or –announce list. The next announcement
will be 2A.

2. Encourage individuals to recruit new members. Emphasis will be on
encouraging members to help the AGA, but with perks.

A. Membership Drive
 From May 1st  - August 31, 2004, for every new member who cites a current
member’s name and location in the “more info” field of the online or
mail-in application, AGA will extend the current member’s membership by one
issue.

B. Permanent Offer of Membership Incentive
If a current AGA member hosts an open house or a local club meeting, AGA
will send promotional materials and sample back issues as give-aways. If at
least four people sign up, the current member gets a free t-shirt.

3. Group Discounts
As immediately as possible, implement a provision for Group Discounts. This
is a simple group discount policy for anyone who wants more than 1 issue of
TAG sent to the same address.

4. Premium Club Program (or whatever—needs a snazzier name)
For a $200 annual fee, a Premium Club will receive the many great benefits.

5. Pet Store Incentives
This was David Lass’s idea: that for every four (this # was my idea)
members a store brings in, the store would get one free membership to give
to its employees or whatever.

Many thanks to Neil and Phil, and for Scott's, Larry's, and Tim's input.

Cheryl
-- 
Cheryl Rogers, Membership
Aquatic Gardeners Association
http://www.aquatic-gardeners.org


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