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Re: [AGA SC] Membership Drive and Robert H



Why not offer him the ad as an added incentive?  I agree it would be a good
deal all around!

Karen

----- Original Message ----- 
From: "Erik Olson" <erik@thekrib.com>
To: <aga-sc@thekrib.com>
Sent: Wednesday, May 19, 2004 12:26 PM
Subject: Re: [AGA SC] Membership Drive and Robert H


> I agree 100% with Karen and Scott.  Back issues are essentially taking up
> space at the moment.  I would be happy to send him the first 25 even.  If
> he got us 200 members, then 200 back issues would be an incredibly small
> price to pay.  Frankly, if he hit the 200 mark, I'd be all up for giving
> him a 1-time free ad.   I am skeptical he will be able to get 200, but I'd
> bet he could bring in 25 or 50 without too much trouble.
>
>   - Erik
>
> On Wed, 19 May 2004, Karen Randall wrote:
>
> > As long as we HAVE 200 back issues to spare without putting ourselves in
> > short supply for other purposes, I see no problem with it, particularly
if
> > he's using these for promotional purposes as well.  I thik dribbling
them to
> > him is not a good use of time or money, however.  What about, as a good
> > faith gesture on our part, we send him 25 back issues.  When he gets 25
NEW
> > members (NOT renewals) send him another 25.  I'd even be willing to go
50 at
> > a time if he can really use them.  After all, we just plain GIVE Ray
Lucas
> > and Lee Finley back issues to help us promote the organization, so this
is
> > not completely without precedent.  It's just that we're playing with a
> > little more dangerous animal here.<g>
> >
> > I also think that keeping a close eye on Robert, as well as maintaining
his
> > good will are both in our best interests.
> >
> > Karen
> >
> > ----- Original Message ----- 
> > From: "Cheryl Rogers" <cheryl@wilstream.com>
> > To: <aga-sc@thekrib.com>
> > Sent: Wednesday, May 19, 2004 9:44 AM
> > Subject: [AGA SC] Membership Drive and Robert H
> >
> >
> > > Hi Y'all:
> > >
> > > Robert H is jazzed about our membership drive and wants to begin
promoting
> > > AGA in his forums and suchlike. BUT you know he ain't going to want
> > > something for nothing...
> > >
> > > He wants to know, if he gets us 200 new members, will we give him 200
back
> > > issues of TAG, and he will send the back issues to stores and clubs as
> > > advertisements for AGA?
> > >
> > > Why? Robert says that he has been taking some heat lately from AGA
members
> > > about competing with the AGA and would like to advertise us as a good
> > faith
> > > gesture. BUT nice gestures are no good as PR unless everyone knows
about
> > > it, right? Makes sense, I guess. So this way he gets to look good.
> > >
> > > He is sort of intimating that we might give him 1 back issue for each
> > > member he refers, but I think we should put a cap on this. On the
other
> > > hand, I don't want to dismiss him outright and cut off our nose to
spite
> > > our face. According to him, he has 2100 members in his forum.
> > >
> > > Cheryl
> > > -- 
> > > Cheryl Rogers, Membership
> > > Aquatic Gardeners Association
> > > http://www.aquatic-gardeners.org
> > >
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> >
> >
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>
> -- 
> Erik Olson
> erik at thekrib dot com
>
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>


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