Re: [AGA SC] Membership Drive and Robert H

["Karen Randall" <krandall@rdrcpa.biz>]

I don't even think we necessarily even have to give them a tight deadline.
Make it cummulative for any company willing to put that much effort into
promoting us.  We can word it "offer open for at least 12 months" or
something to limit our exposure in case of a big change in our fortunes.  In
reality, what does a half (or even full) sheet of paper cost us in cash?

The only problem I see is that you'd have to have some way of tracking
memberships that came in from a specific source.  Give them a code number or
something that people have to use when signing up for it to count toward
that vendor.

I actually think there are precious few vendors who would even bite at an
offer like this... it's just too much work.  But since Robert's offering, I
think we should have a plan in case anyone surprises us and says, "me too!"

Karen

Karen

----- Original Message ----- 
From: "S. Hieber" <shieber@yahoo.com>
To: <aga-sc@thekrib.com>
Sent: Wednesday, May 19, 2004 1:01 PM
Subject: Re: [AGA SC] Membership Drive and Robert H


> I understand but am suggesting we go farther. I don't think
> it's a problem that they'd all want one because there's a
> practical limit on how many anyone (and everyone) can bring
> in during a given period. That's our safety valve.
>
> But if *anyone* brings in a $1,000 worth of *new* members,
> I wouldn't have a problem giving them 1/4 page in TAG. I
> doubt that more than one person/club/vendor would/could
> bring in 50 or *more* members within the next, say six
> months or year. But, Oh halleluiah if more than one did.
> :-)
>
>
> sh
> --- Erik Olson <erik@thekrib.com> wrote:
> > I just meant the ad thing as a bonus for the 200.  I
> > don't think it would
> > be good to give it as an option for less, or "they'd all
> > be wanting one".
> >
> >   - Erik
> >
> > On Wed, 19 May 2004, S. Hieber wrote:
> >
> > > Well, if now is when his heart is pumping for AGA,
> > let's
> > > give him the boost now and offer to send him the first
> > 25
> > > copies with the assumption he'll snare that many new
> > > members and offer him a one-time full-page TAG ad if he
> > > makes 200 or 1/2 ad if he makes between 100-200. The
> > lower
> > > goal might be a better enticement because is more
> > likely to
> > > be acheivable -- in fct a 1/4 page for 50 might be
> > worth
> > > considering.
> > >
> > > ONthe large end, 200 is a more or less magic number
> > since
> > > it would put us at 1,000, more or less. The ad wouldn't
> > > bring as much business, perhaps, as some of the broader
> > > media he uses, but it would certainly so entente.
> > >
> > > Oh, and remember, the 1,000th customer gets, uh, I
> > forget
> > > upon what we finally agreed, but one several nice
> > things.
> > >
> > > sh
> > > --- Erik Olson <erik@thekrib.com> wrote:
> > > > I agree 100% with Karen and Scott.  Back issues are
> > > > essentially taking up
> > > > space at the moment.  I would be happy to send him
> > the
> > > > first 25 even.  If
> > > > he got us 200 members, then 200 back issues would be
> > an
> > > > incredibly small
> > > > price to pay.  Frankly, if he hit the 200 mark, I'd
> > be
> > > > all up for giving
> > > > him a 1-time free ad.   I am skeptical he will be
> > able to
> > > > get 200, but I'd
> > > > bet he could bring in 25 or 50 without too much
> > trouble.
> > >
> > >
> > > =====
> > > -  -   -   -   -   -   -   -
> > > She Wrote the book on low maintenance aquatic
> > gardening!
> > > Diana Walstad, author of _Ecology of the Planted
> > Aquarium_
> > > Meet her at  - The Fifth AGA Annual Convention
> > > Details & Registration at www.aquatic-gardeners.org &
> > www.gwapa.org
> > >
> > >
> > >
> > >
> > > __________________________________
> > > Do you Yahoo!?
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> >
> > -- 
> > Erik Olson
> > erik at thekrib dot com
> >
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>
>
> =====
> -  -   -   -   -   -   -   -
> She Wrote the book on low maintenance aquatic gardening!
> Diana Walstad, author of _Ecology of the Planted Aquarium_
> Meet her at  - The Fifth AGA Annual Convention
> Details & Registration at www.aquatic-gardeners.org & www.gwapa.org
>
>
>
>
> __________________________________
> Do you Yahoo!?
> SBC Yahoo! - Internet access at a great low price.
> http://promo.yahoo.com/sbc/
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>
>


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