[Date Prev][Date Next][Thread Prev][Thread Next][Date Index][Thread Index][Index by Month]

Re: [AGA-sc] TAG 2005



And all the money Luis spends leanring Japanese will
suddenly be be for naught :-(


sh
--- Karen Randall <krandall@rdrcpa.biz> wrote:

> 
> 
> > As I mentioned more or less in passing at Ghazanfar's
> house, James Elliot
> > of Eagle Press warned me that the price of printing TAG
> was going to go up
> > in the coming year. It's not that bad, really; only
> about $200 more per
> issue.
> >
> > Here's an official quote per 1000 copies:
> >
> > $2500.00 insides
> > $400.00 cover
> 
> That's not too bad.
> 
> > He also suggested that we think about converting TAG to
> a "regular"
> > magazine size. He says we can sell more advertising
> space more
> efficiently,
> > add pages more conveniently, and that he doesn't think
> postage would be
> > that much more. I'm not sure about that last one, but I
> can look in to it
> > if we are truly interested.
> >
> > I am interested in exploring the cost, unless someone
> comes up with a
> > downside. My reasons:
> 
> I think it's worth looking into, but, I do have some
> reservations.
> 
> > 1. I have lately felt constrained in layout. Many of
> these tank shots
> would
> > be better if they could be bigger.
> 
> I agree, the layout could be MUCH nicer with full sized
> pages.  We also end
> up NOT using a lot of the photos because of space
> consideration.  BUT,
> unless I am wrong, we would end up with half the pages or
> double the cost.
> So we'd still be trying to fit the same amount of
> material into the same
> amount of space, just laid out differently.  Wouldn't it
> be kinda floppy
> and, well, THIN at double the size and half the pages?  
> Also, what do you
> do about advertisers?  If you keep giving them a whole
> page, you've given
> them twice the amount of territory.  But if you give them
> the same amount of
> territory they have currently, they are sharing the page
> with other stuff.
> Will they be OK with that?  Will they pay more for a
> larger full-sized ad?
> 
> > 2. Karen ALWAYS gives me too much stuff. :-) Gosh, I
> haven't devoted an
> > entire page to the AGA logo in just AGES!
> 
> Hey, don't temp me gal... we've got such a NICE logo
> now!<g>
> 
> > 3. Tomoko says she MIGHT have a deal with Amano's
> Aquajournal to publish
> in
> > English. I think that we could lose a customer base if
> we're not careful.
> 
> I certainly don't want to sound complacent, and I,
> personally, will be very
> glad to have Aqua Journal in English (though we will lose
> one good article
> per issue, as it would be redundant)  But most of the
> Aqua Journal is
> written by Amano.  Most of it is strictly pertaining to
> aquascaping, and
> when you really look at it, While it is heavy on
> beautiful photographs, it's
> light on information.  So, while I think many people
> including me will be
> happy to get it, I don't know that it will be viewed as a
> replacement for
> TAG.
> 
> Karen
> 
> 
> _______________________________________________
> AGA-sc mailing list
> AGA-sc@thekrib.com
> http://lists.thekrib.com/mailman/listinfo/aga-sc
> 

_______________________________________________
AGA-sc mailing list
AGA-sc@thekrib.com
http://lists.thekrib.com/mailman/listinfo/aga-sc