Re: Sigh... Dave wants to deal

["Karen Randall" <krandall@world.std.com>]

Doesn't sound like a great deal to me.

Karen

----- Original Message -----
From: "Erik Olson" <erik@thekrib.com>
To: <aga-sc@thekrib.com>
Sent: Wednesday, November 14, 2001 8:05 PM
Subject: Sigh... Dave wants to deal


> Dave now wants to know if the AGA would like to trade PAM back issues for
> AGA memberships for existing PAM hostag...err...subscribers.  He is
> proposing 3 months AGA membership for each back issue.
>
> What do you all think of this?  At first glance, seems like it might be a
> good trade, but part of me wonders if it's fair.  I worked some quick
> numbers on this and conclude that it will literally cost the AGA $2.50 per
> back copy (see end of message for details), or around $4700 taken out of
> our treasury over the next three years.
>
> I have asked if he plans on also sending the back issues to his
> subscribers by way of apology.  IMHO this makes a big difference.  If he
> does send the back issues AND makes the deal with us, this may placate the
> subscribers; some may even feel they've gotten a little "bonus" with the
> AGA memberships. If he just makes the deal with AGA and sends the
> subscribers nothing, then the subscribers may feel cheated, it makes it
> seem like it's the AGA's problem now and that we're taking on the full
> liability of angry members.
>
>   - Erik
>
> Numbers (thinking on-screen):
>
> PAM subscribers: 330, about 150 are also AGA members.
> Number of owed copies of PAM: 1900.  This averages to about 6 copies per
> subscriber, or a year and a half.
>
> For those 150 AGA members, we'd be essentially losing income from them for
> a year and a half = 150 x 1.5 x $15 = $3400 in lost revenue.
>
> For the remaining 170 subscribers, it's less, because we just have to pay
> the extra for mailing TAG to them (printing cost for more copies is
> essentially nothing). Let's say about $5 per year?  Extra cost to AGA =
> 170 x 1.5 x $5 = $1300.
>
> So in total, we'd essentially be paying about $4700 for 1900 copies of
> PAM, or $2.47 per copy, plus getting the extra 170 new members (and
> whatever squabbles are associated with them).
>
>   - Erik
>
>
> --
> Erik Olson
> erik at thekrib dot com
>
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