Re: Sigh... Dave wants to deal

["David VillaSunscape" <davidlass@villasunscape.com>]

I think thatthe only thing we should offer to Dave is that if he gives us
his entire mailing list we will give AGA memberships to anyone on his list
that is not already an AGA member, in exchange for 4 back copies of PAM for
each non AGA member.
David
----- Original Message -----
From: "Karen Randall" <krandall@world.std.com>
To: <aga-sc@thekrib.com>
Sent: Wednesday, November 14, 2001 8:32 PM
Subject: Re: Sigh... Dave wants to deal


> Doesn't sound like a great deal to me.
>
> Karen
>
> ----- Original Message -----
> From: "Erik Olson" <erik@thekrib.com>
> To: <aga-sc@thekrib.com>
> Sent: Wednesday, November 14, 2001 8:05 PM
> Subject: Sigh... Dave wants to deal
>
>
> > Dave now wants to know if the AGA would like to trade PAM back issues
for
> > AGA memberships for existing PAM hostag...err...subscribers.  He is
> > proposing 3 months AGA membership for each back issue.
> >
> > What do you all think of this?  At first glance, seems like it might be
a
> > good trade, but part of me wonders if it's fair.  I worked some quick
> > numbers on this and conclude that it will literally cost the AGA $2.50
per
> > back copy (see end of message for details), or around $4700 taken out of
> > our treasury over the next three years.
> >
> > I have asked if he plans on also sending the back issues to his
> > subscribers by way of apology.  IMHO this makes a big difference.  If he
> > does send the back issues AND makes the deal with us, this may placate
the
> > subscribers; some may even feel they've gotten a little "bonus" with the
> > AGA memberships. If he just makes the deal with AGA and sends the
> > subscribers nothing, then the subscribers may feel cheated, it makes it
> > seem like it's the AGA's problem now and that we're taking on the full
> > liability of angry members.
> >
> >   - Erik
> >
> > Numbers (thinking on-screen):
> >
> > PAM subscribers: 330, about 150 are also AGA members.
> > Number of owed copies of PAM: 1900.  This averages to about 6 copies per
> > subscriber, or a year and a half.
> >
> > For those 150 AGA members, we'd be essentially losing income from them
for
> > a year and a half = 150 x 1.5 x $15 = $3400 in lost revenue.
> >
> > For the remaining 170 subscribers, it's less, because we just have to
pay
> > the extra for mailing TAG to them (printing cost for more copies is
> > essentially nothing). Let's say about $5 per year?  Extra cost to AGA =
> > 170 x 1.5 x $5 = $1300.
> >
> > So in total, we'd essentially be paying about $4700 for 1900 copies of
> > PAM, or $2.47 per copy, plus getting the extra 170 new members (and
> > whatever squabbles are associated with them).
> >
> >   - Erik
> >
> >
> > --
> > Erik Olson
> > erik at thekrib dot com
> >
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