Re: [AGA SC] Membership Drive and Robert H

["S. Hieber" <shieber@yahoo.com>]

--- Cheryl Rogers <cheryl@wilstream.com> wrote:
> Hi Y'all:
> 
> Robert H ...wants to know, if he gets us 200 new 
> members, will we
> give him 200 back 
> issues of TAG, and he will send the back issues to stores
> and clubs as 
> advertisements for AGA?


For free to inteested customers?
> 
> Why? Robert says that he has been taking some heat lately
> from AGA members 
> about competing with the AGA 

Hmmm. What does he compete with AGA for? We don't sell
plants and equipment and we have no forums.

> . . .intimating that we might give him 1 back
> issue for each 
> member he refers, but I think we should put a cap on
> this. On the other 
> hand, I don't want to dismiss him outright and cut off
> our nose to spite 
> our face. According to him, he has 2100 members in his
> forum.

It's free to join and requires no participation. He likes
to count "hits" too but they aren't very meaningful. What
is meaningful who some of the folks are that he has working
on the forums -- basically most folks bored with algae
questions on APD -- and the quality of the posts. It's a
pretty good set of forums.

The back issues don't seem to be doing a lot for membership
in the special -- although I have *not* done a hard count
and comparison to verify that -- so this might be as good a
way as any to empty Diana's inventory and maybe help
increase demand for membership.


I don't know why we would want to cap. Instead of an extra
TAG on his subscription for each new member, we're giving
him old TAGs that we have an inventory problem with anyway.
Not a really good comparison, I know, but it seems like,
the more members he can bring, the better and may the TAGS
fly out the door.  Are we talking about giving him TAGS up
front?

sh


=====
-  -   -   -   -   -   -   -
She Wrote the book on low maintenance aquatic gardening!
Diana Walstad, author of _Ecology of the Planted Aquarium_
Meet her at  - The Fifth AGA Annual Convention
Details & Registration at www.aquatic-gardeners.org & www.gwapa.org


        
                
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