Re: [AGA-sc] [Fwd: RE: The Aquatic Gardener ad submission deadline]

[Cheryl Rogers <cheryl@wilstream.com>]

So what happened between NEC and CAOAC?

Cheryl

Karen Randall wrote:
> When I talked to Ray at CAOAC, it sounded like he'd already decided not to 
> come.  It wasn't an "official" conversation, but that was the impression I 
> got.
> 
> Karen
> 
> ----- Original Message ----- 
> From: "Erik Olson" <erik@thekrib.com>
> To: "Aquatic Gardeners Association Board" <aga-sc@thekrib.com>
> Sent: Saturday, June 03, 2006 11:54 AM
> Subject: Re: [AGA-sc] [Fwd: RE: The Aquatic Gardener ad submission deadline]
> 
> 
>> On Sat, 3 Jun 2006, Larry Lampert wrote:
>>
>>> OK, if we do this then what do we charge Seachem who
>>> is sending a speaker? $649 for what will amount to
>>> just the hospitality naming rights? They are already a
>>> full page TAG advertiser. I am not sure this works but
>>> I will go with it if you guys think we should.
>> We'll give Seachem a table for free, right?  Seachem has been very happy
>> to donate money -- they sponsored 80% of the contest last year for
>> instance.
>>
>>> Also make it we need to make it CRYSTAL CLEAR to Gary
>>> that he gets two registrations free but NO FT OR
>>> BANQUET. I have had this problem with him before.
>> Good to know this.
>>
>>
>>> I don't think we can afford Ray. We can't shell out
>>> the cash just to hopefully recoup it in auction
>>> proceeds. Rays stuff is mainly for the fish folks and
>>> since most people will be flying they won't be bidding
>>> on the big stuff.
>> I was really thinking this myself.  Now I just have to find a way to
>> explain that if/when he asks.
>>
>>> To be honest at this point, I really am not concerned
>>> about the vendor room. It is a "nice to have" but not
>>> a prerequisite for a good convention experience. If
>>> the vendor room does not pay for itself then it is IMO
>>> just another thing for us to worry about.
>> Good insight.  However, we still need to contact folks about auction
>> donations.
>>
>>> Seachem - I will call Greg next week to confirm him or
>>> his research director and get their bios.
>> Thanks!
>>
>>> A question; Should these discussions be on MCM or
>>> should they be Board only (SC)?
>> I don't see much point about putting them on MCM, unfortunately.
>> Probably would just annoy Skidmore that we're planning behind SFBAAPS'
>> back, and would make Phil feel guilty about bailing.  I can't think of
>> anyone else on that list who would be able to contribute.  But I'd like to
>> eventually move it back to conheads, but I frankly don't feel comfortable
>> talking openly about stuff like Ray there.
>>
>>   - Erik
>>
>>>
>>> Larry
>>> --- Erik Olson <erik@thekrib.com> wrote:
>>>
>>>> OK, that sounds great!  Let's figure out the
>>>> specifics, get our story
>>>> straight, and then we can reply to folks like Gary
>>>> and Ray, and it doesn't
>>>> matter how we divvy the jobs up.
>>>>
>>>> I'll just throw some numbers out:
>>>>
>>>> * Vendor table $250, includes 2 convention regs (but
>>>> not banquet or FT)
>>>>
>>>> * Free vendor table for full-page TAG advertisers
>>>> (incl the regs, but
>>>>    again, no FT)
>>>>
>>>> * Contest category sponsors $50 per category, $75
>>>> for best of show
>>>>    Will be announced at convention, and promoted on
>>>> website just like this
>>>>    year
>>>>
>>>> What do you think sirs?
>>>>
>>>>    - Erik
>>>>
>>>> On Sat, 3 Jun 2006, Karen Randall wrote:
>>>>
>>>>> I'd kind of rather offer them a FREE table at the
>>>> convention for a year of
>>>>> advertising.  Our vendor area will look more
>>>> attractive to OTHER vendors if
>>>>> it is seen as a busyling place where they are
>>>> likely to get their products
>>>>> noticed.  Our TAG advertisers are already our
>>>> biggest suporters.
>>>>> Karen
>>>>>
>>>>> Karen
>>>>>
>>>>> ----- Original Message -----
>>>>> From: "Erik Olson" <erik@thekrib.com>
>>>>> To: "Aquatic Gardeners Association Board"
>>>> <aga-sc@thekrib.com>
>>>>> Sent: Friday, June 02, 2006 11:35 PM
>>>>> Subject: Re: [AGA-sc] [Fwd: RE: The Aquatic
>>>> Gardener ad submission deadline]
>>>>>
>>>>>> On Fri, 2 Jun 2006, Cheryl Rogers wrote:
>>>>>>
>>>>>>> Didn't Erica somebody volunteer for this?
>>>>>> Hm, yes, seem to recall that.  I put her in
>>>> contact with you for the list,
>>>>>> perhaps? :)  Now I'll have to go back and check
>>>> my old e-mail.
>>>>>>> However, I have been feeling the need to
>>>> formally contact vendors again
>>>>>>> regarding TAG advertising. Do we coordinate or
>>>> hit them twice? While it
>>>>>>> would be cheaper to coordinate, I think we
>>>> should hit them twice from
>>>>>>> different "departments." Otherwise we give them
>>>> the option of thinking
>>>>>>> it's an either/or situation when actually they
>>>> can support both TAG and
>>>>>>> the convention/contest.
>>>>>> I dunno about that... I find it's probably easier
>>>> to explain both
>>>>>> situations at the same time.  I mean, we had the
>>>> same issue with the
>>>>>> contest/convention.  Didn't want to hit them
>>>> twice there either because
>>>>>> some places had limited PR budget and felt we
>>>> were double-dipping.
>>>>>> So I would think a prospective contact would be
>>>> asking for any of the
>>>>>> following:
>>>>>>
>>>>>>   1. TAG ad revenue (the most helpful to us, also
>>>> most costly)
>>>>>>   2. Monetary sponsorship (contest or convention)
>>>>>>  What are the categories?  How much?  How much
>>>> for a comp reg?
>>>>>>   3. Vendor tables at convention
>>>>>>  How much?  Includes comp reg?
>>>>>>   4. Auction donations?
>>>>>>
>>>>>>
>>>>>>> Hey! How about we work them a deal that if they
>>>> buy a table at the
>>>>>>> convention they get a 10% discount on a yearly
>>>> TAG ad?
>>>>>> Seems OK by me if we don't end up losing money...
>>>>  remember though that
>>>>>> theoretically for that $120 table, half the money
>>>> goes to SFBAAPS (ho ho
>>>>>> ho), so it's not really a wash for giving them
>>>> 10% off.
>>>>>>   - Erik
>>>>>>
>>>>>> --
>>>>>> Erik Olson
>>>>>> erik at thekrib dot com
>>>>>> _______________________________________________
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>>>>>>
>>>>>
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>>>> --
>>>> Erik Olson
>>>> erik at thekrib dot com
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>> -- 
>> Erik Olson
>> erik at thekrib dot com
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